Initial Evaluation & Hospitality Strategy
Drawing on years of experience conducting due diligence and analyzing F&B operations of various scales, our team can help you develop a strategic plan tailored to your organization's needs.
Sports & Entertainment Food & Beverage Advisory
Behind the biggest
food & beverage deals
in professional sports.
Jonathan Harris advises team owners and venue executives
on the F&B decisions that shape franchise economics.
20+
Years in Sports Business
$100M+
Revenue Built at PSC
45
Day Concessionaire Transition at Oracle Park
The JH Story
Two decades.
One operator's record.
Jonathan Harris co-founded Professional Sports Catering and built it into a $100M+ concessionaire. When PSC sold, he started JHSports+ to put that operating perspective on the team owner's side of the table.
Since then, JH has been in the room for the opening of Allegiant Stadium with the Raiders, an LAFC season that nearly doubled F&B profitability, a 45-day concessionaire transition at Oracle Park, and the bid process that produced the largest F&B deal in sports history with the Las Vegas Athletics.
Capabilities
What We Bring to the Table
JHsports+ partners with you to ensure your business objectives in the F&B operation are being fulfilled. JHS+ brings a focused approach to its suite of services that puts your business first.
Strategic Technology Integrations
With established relationships with top-tier providers, we guarantee that your organization gets the full picture and the best value for money.
Request for Proposal Management
At JHSports+, we bring a unique perspective to the RFP process, having spent years on the receiving end ourselves. This experience allows us to ask insightful questions others may overlook.
Owner's & Management Representation
At JHSports+, we know that success goes beyond the start-up phase. We provide expert oversight of your concessions operation, helping you interpret financial data and ensure accountability.
Performance Benchmarking & Data Analytics
Tracking performance in a fast-paced sports environment is tough. At JHSports+,
we simplify it by managing KPIs and analytics for you and your concessionaire.
Trust
Partners That Trust Us to Deliver
Testimonials
What Our Clients Say
We partnered with Jonathan to run a first of its kind RFP for our new ballpark with the lofty goal of reinventing the in-stadium food and hospitality experience. He navigated an extremely complex process with ease and integrity and ultimately delivered a deal beyond our expectations that will set our ballpark up for success for many years to come. He has continued to be a critical part of our team as we move forward with implementing our goals throughout the ballpark. Most importantly, he has become a trusted advisor and friend who I'd recommend wholeheartedly to anyone looking to rethink their venue's food and beverage experience.
Ross Bowen
Vice President of Ballpark Development, Athletics
Overseeing a concessionaire with a management fee deal can be a big lift among a team executive's many responsibilities. I partnered with JHSports+ to ensure that my organization's interests were always prioritized and represented. Not only did JH provide additional support and bandwidth, but he saved my organization millions of dollars in unnecessary expenses and aided in my organization becoming the NFL's top-ranked food and beverage operation in guest satisfaction. Most importantly, JH's efforts were crucial to our operation leading the NFL in per caps and blowing away our profitability targets.
Brandon Doll
Principal, Sports & Entertainment Advisors / Former SVP of Strategy & Business Development, Las Vegas Raiders
As the most active soccer-specific stadium in MLS, the food and beverage operation is extremely important to us at LAFC – both from a guest satisfaction perspective and managing the bottom line. We brought JH in to help us get on track and right away the impact was tangible. We finally had clarity on all aspects of the business, gained the ability to drive the financials, and were able to make strategic decisions for our operation based on clear data set up with JH's guidance. We've crushed our revenue, per cap and profitability goals, and I've never felt more confident that we have someone constantly looking out for our best interests.
Stacy Johns
Chief Business Officer, Los Angeles Football Club
Jonathan brings a wealth of knowledge of the F&B business and has been a tremendous asset to our arena. His unique background and pulse on the hospitality landscape has made a positive impact on multiple aspects of our business including operations, technology and financial.
Peter Kirschenbaum
Head of Strategic Finance, BSE Global / Brooklyn Nets
Jonathan's strategic insight helped us uncover new opportunities and drive measurable growth. Thanks to his guidance, we've seen a significant boost in our annual revenue and are better positioned for long-term success.
Danita Johnson
President of Business Operations, DC United
Talk to JH
Your venue's F&B performance deserves an advocate.
Bring an operator's perspective to your next decision.